Design for 3nity Design
AD: Joseph Foo
D: Jing Xin
AD: Joseph Foo
D: Jing Xin
Lurpak is a Danish brand of butter owned by Arla Foods. It is sold in seventy five countries worldwide, and is known for its distinctive silver packaging. The Lurpak's team approached us with the brief to design a Chinese wordmark for their products in China's Market. We've created a Chinese wordmark based on the characteristics of the English wordmark.